Facebook Marketing for Personal Trainers, Jon Goodman

Facebook is the most powerful tool at your disposal and it’s easier to use than you think. Jonathan Goodman has spent the past year watching and analyzing Facebook not for the buttons, but for the theory behind the buttons.

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Product Description

Jon Goodman – The PTDC – Facebook Marketing for Personal Trainers

Facebook is the most powerful tool at your disposal and it’s easier to use than you think. Jonathan Goodman has spent the past year watching and analyzing Facebook not for the buttons, but for the theory behind the buttons. In this lecture, Jon outlines the theory behind why people share, and gives you the only tools you need to fill your appointment book. This Facebook Marketing for Personal Trainers lecture is directed toward personal trainers, but will be valuable to anyone who markets to people, especially those who aren’t comfortable with the idea of marketing.

“I want to stress something before getting into the bread and butter: This is more about the ideas of how Facebook works, why people share via Facebook and how you can leverage that knowledge. We’ll get into the “like” button, and how the feed works. The fact is, all this will probably change and if you bother yourself with understanding how it works, you’re going to be left behind because Facebook will change often. They’ve proven that time and time again.”~Jon Goodman

TOPIC MARKERS

• The “Like” Button & Relevance (4:25)
• Don’t be a Spammer (9:35)
• SEO (16:50)
• Professional vs. Personal Pages (20:15)
• Why People “Share” Things via Facebook (25:15)
• Posting on Facebook (29:00)
• Have a Call to Action (35:35)
• Prochaska’s Stages of Change Model (37:30)
• Celebrate Your Client’s Achievements (41:10)

LECTURER BIO

Jon Goodman, CSCS, has a degree in kinesiology and was a full time personal trainer before transitioning into his new love of teaching other trainers how to be successful in the training business. His first book, Ignite the Fire: The Secrets of a Successful Personal Training Career, was an overnight success, and his next book, Race to the Top: How to Take Over the Social Media Feed, followed close behind. You can keep up with him personally through his site at theptdc.com.

 

Who Benefits?

Personal trainers who do not yet use Facebook advertising or who aren’t happy with the results

1 review for Facebook Marketing for Personal Trainers, Jon Goodman

  1. Nick Vukorepa

    Yo Jon, picked up “Facebook Marketing For Personal Trainers” and it was a fantastic listen/read. The content was thought provoking and informative as always; I loved the simplicity of the system and the personal integration between the trainer and any potential clients. …and if you or anybody you know has any questions about fitness or health, send me a message. I’m more than happy to help :)

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LECTURE DETAILS

Duration: 45 minutes; Transcript: 14 pages; Mp3 file size: 102 MBs

This is a digital product with immediate access to download. There is no physical version of this product.