How to use the SFMA for Marketing – Using the SFMA for Referrals – Assessments for Medical Referrals
In this short lecture, Jason Hulme, DC, describes his method of using the Selective Functional Movement Assessment (SFMA) for marketing and medical referrals to a private clinical practice, whether that be a physical therapy or chiropractic clinic.
“If you’re an SFMA provider, half the work is already done; You just need to tap into this and learn how to educate others about the amazing results you’re able to achieve in your office.” ~Jason Hulme
• Challenges of Marketing (0:45)
• Why use the SFMA? (4:00)
• Using Technology (5:55)
• How to Market the SFMA (9:05)
• Lunch Meetings (9:55)
• Discussion with PCP (12:25)
• Communication (14:45)
• Summary (15:50)
Jason Hulme is a chiropractic physician who specializes in movement rehabilitation and communication. He consults with fellow FMS, DNS and SFMA providers on how to stop being the best-kept secret in town by using effective communication when speaking to patients and other medical professionals. For more from Jason, visit activesjc.com.